Exploring AI for Entrepreneurs: Automating and Innovating Your Business | Researching Your Business Value Proposition: Strengthening Your Competitive Edge with AI

The Illinois Small Business Development Center in the Turner Center for Entrepreneurship at Bradley University is excited to offer a new webinar series, “Exploring AI for Entrepreneurs: Automating and Innovating Your Business.” This series is specifically designed to empower small business owners with practical, actionable strategies that drive success. Each session focuses on giving participants clear, step-by-step plans that can be implemented immediately to enhance key areas of business operations, from streamlining tasks and improving customer engagement to making smarter data-driven decisions. Whether you're just starting to explore AI or looking to deepen your understanding, this series will equip you with the knowledge and tools to leverage AI for growth, efficiency, and innovation in your business. Understanding and articulating a compelling value proposition is fundamental to attracting and retaining customers. This session will guide participants in developing a clear value proposition, supported by AI-enhanced research and data analysis. Attendees will learn to develop an actionable roadmap and a task list tailored to their business needs, ensuring their value proposition resonates effectively with their target audience. Topics: ? Defining and refining your unique value proposition ? Conducting comprehensive market research and competitor analysis ? Employing AI tools to analyze trends and gather actionable customer insights ? Implementing AI-driven feedback systems to personalize and enhance offerings Webinar series presenters: Our AI U Certified SBDC Advisers from the Illinois SBDC at Bradley University. Theresa Bloom, Director of AI U & Social Media Adviser at Illinois SBDC at Bradley. Amy Lambert, Assistant Director of Illinois SBDC at Bradley. Eric Sampson, Director of Illinois SBDC at Bradley.