SCORE: Essential Elements of Every Small Business Website

You can no longer think about your website as a nice-looking brochure. Your website is the hub of your entire online presence, and it must function as a marketing asset. In this webinar, Duct Tape Marketing founder John Jantsch will cover the key features every small business website must have in the world of marketing-activated websites. Participants will learn: *How to draw visitors in with a compelling promise *The key trust-building elements prospects look for *How to create a "Call to Action" that gets clicks *How to use content to attract search engines *How to build a homepage journey for your ideal client