Videos are now a digital marketing must. Nearly 50% of consumers say they’ve made a purchase as a result of watching a video on social media, and video will account for over 80% of internet traffic by 2020. But the thought of making videos can be overwhelming. Rest assured that ANYONE can create them. Expensive equipment and fancy studios are no longer a requirement. In this session, Digital Marketing Expert Sherry Bonelli will discuss the importance of video marketing to your business. She will cover: *The types of videos you can create *How to create videos with your smartphone *The easy-to-use video platforms (like Belive.tv, Facebook Live and YouTube Live) you can use to engage your future customers *Software tools that can make your video production easy *Affordable gadgets that allow you to record and create videos like a pro ABOUT THE PRESENTER(S) Sherry Bonelli - Early Bird Digital Marketing Sherry Bonelli is a SCORE mentor in our East Central Iowa chapter as well as a sought after expert on digital marketing. She has appeared on the TODAY Show, CNN, ABC News and other media outlets, sharing her know-how and experiences as an entrepreneur and owner of her own digital marketing agency. Sherry Bonelli SCORE Mentor, East Central Iowa Chapter